Highly accomplished senior executive with traceable track record developing businesses to become leading brands. Forward-thinking and results-driven individual with ability to transform company sales within IT industry. Natural leader, having extensive experience leading multiple teams to successfully meet sales targets and achieve key performance indicators. Skilled at maintaining vendor and customer relationships while adeptly navigating daily operations which includes various aspects of sales, marketing, and commercial activities. Demonstrated knowledge in IT channels from Asia through to Eastern Europe and Western Europe to UK and beyond. Proven success maximizing profits and driving sales growth.