Tell us about your role at Bridgehead
Cameron Robson: I work directly with the company founder and CEO to create bespoke go-to-market strategies for clients looking to take their business to overseas markets in the UK, Europe and North America. Using my skills as a researcher and strategist, I help to ensure that our decisions are based on solid and reliable data.
How would you describe the daily responsibilities in your role?
Cameron Robson: I often work across multiple clients, so my days are really varied! One day, I can be at a trade show or industry event, gathering first-hand information and immersing myself in a new topic. Next, I’m back in the office adding the final touches to a nuanced strategy built on months of research.
Additionally, it’s a role that requires me to keep my finger on the pulse. I spend a lot of time reading the latest news and announcements from the world of scaleups, scanning for that next business ready to make the leap to internationalisation.
Which aspects of our mission resonate with you the most?
Cameron Robson: One of Bridgehead’s core values is being transparent and collaborative. This immediately resonated with me from the moment I met Paul and the wider Bridgehead team.
For a startup or scaleup, international expansion can be a really daunting task. Bridgehead’s approach and culture results in us being an extension of our client’s team – this makes the process easier, achieves rapid results, and it’s ultimately more enjoyable. It helps our clients to get the results they are looking for.
In what ways have you experienced professional growth during your time with Bridgehead?
Cameron Robson: Wow, I’m not far off completing my first year at Bridgehead and the time has flown by!
In my first 12 months, I’ve worked with an awesome selection of clients from around the world. I had the opportunity to attend trade shows in Germany, and I’ve applied skills which I developed at university in ways I didn’t expect to use them.
Most significantly, I have been encouraged to offer my opinion and insight in discussions where I am often the most junior employee in the room. This has really developed my confidence and ability to lead a discussion amongst senior colleagues.
